Public Guest Lecture: "The European Green Deal and Eastern Partnership countries"

Thursday 18 March 2021, 16:00 to 17:30

The adoption of the European Green Deal has been a major step forward in tackling climate change & environmental degradation as well as aspiring to transform the European economy into a more resource efficient and sustainable system. The Green deal, coined as Europe’s new growth strategy, sets forth concrete actions to enable Europe to achieve the status of a climate-neutral continent by 2050.

Leveraging private and public money, with the major support from the European Investment Bank, 1trl euros are set aside for the EU Green deal. This also sends a strong signal to investors to engage in long-term environmentally responsible projects. The spill-over-effects of this major pledge will translate into the creation of new jobs, cleaner environment and a better quality of life for all Europeans.

This all-encompassing deal is likely to transform our way of living and working, producing and consuming. It is set to protect Europe’s biodiversity, its forests and seas, and be an example for other continents.  And due to its nature, the Green Deal it is likely to affect every industry and every country in Europe and beyond, leaving no one behind.

So how does the Green Deal  translate into policies for different countries and their varying economies? This talk looks specifically at the countries in the Eastern Partnership. How does the European Union help the Eastern Partner countries to get ready for this global endeavour? These are the questions that are going to be raised and discussed in our short webinar with our speakers Dr. Michael Rupp, and Dr. Munira Aminova. Feel free to join and contribute to this discussion.

The event will take place online, please register here to join.


16h00: Welcome

16h05: Public lecture

16h45: Discussion followed with a 'face-to-face' Q&A


  • Dr. Michael Rupp, Head of Sector, Connectivity and Green, DG NEAR, European Commission
  • Bio: Michael Alexander Rupp, PhD has more than 20 years of experience in working for EU institutions at the European Commission and the European Parliament. He dealt mostly with Foreign and External Policies and Enlargement issues. From January 2015 until August 2018 he was Head of Section in the EU Delegation to Turkey. Since September 2018 he is Head of Sector/Team Leader on Green and Connectivity Policies for the EU's Eastern Partnership countries. He has been a visiting lecturer at universities in Paris, Istanbul and New Delhi.


  • Prof. Dr. Munira Aminova, Department of Business & Economics, BSoG


  • Prof. Dr. Trisha Meyer, Department of Communication & Public Relations, BSoG


The event is organized under the umbrella of Business & Economics and Communication & Public Relations Department of Brussels School of Governance.